Advertising disclosure
How advertising and sponsored listings are labelled and kept separate from editorial rankings.
Listopedia is funded in part by companies that advertise on the site. This page explains the formats, how they are labelled and what advertisers can and cannot do.
Labels
Advertising profile
An expanded company profile with a larger logo, product description, features, use cases and published pricing, supplied by the company and checked by editors for factual accuracy. Shown in the Featured section of relevant lists and on the company’s profile page.
Sponsored listing
A listing submitted or enhanced by the company. It may include a logo, image, description and a link to the company’s website. Links in sponsored content carry rel=”sponsored”.
Premium partner
The highest paid tier. It adds the first slot in the Featured section (at most three partners per list), a lead form, several call-to-action buttons, video and case studies, and placements on category pages, the homepage and the Topics menu, each labelled Sponsored.
Where paid placements appear
Featured section
Advertising and sponsored placements appear in a Featured section near the top of a list, before the editorial ranking, with the label on every card.
Editorial ranking
The ranked list below follows the rule in the list’s Methodology section. Placement in it cannot be bought.
What advertisers can and cannot do
Advertisers can
- Supply a logo, description, features, use cases and pricing for their profile
- Be shown in the Featured section of lists relevant to their product
- Request corrections to facts about them, supported by a source
- Receive enquiries submitted through their profile’s lead form (Premium partners), with the visitor’s consent
Advertisers cannot
- Buy or change a position in an editorial ranking
- Change or remove editorial text, including limitations
- Have competitors removed from a list
- Publish claims editors cannot check
Links
Website links are shown only on paid formats that include a link. Links in advertising and sponsored content carry rel=”sponsored”. Editorial entries do not link to company websites.
Advertising enquiries
To advertise or to add a company, use the Add your company page or the contact form.