Xiaomi

Smartphones and consumer devices, US$63.6bn sales

Overview

Xiaomi, founded in Beijing on 3 March 2010, designs and sells smartphones, consumer hardware and software products and internet services.[2] Forbes describes three segments: hardware, e-commerce and new retail, and internet services, with a product range that extends from phones and audio devices to cameras, scooters and home appliances.[2] Its sales rose about 25% between the two datasets, among the faster growth rates of the device makers in the list, and its net margin of about 9% is higher than that of most hardware assemblers.[2]

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