Overview
RUN Powered by ADP is the small-business payroll platform of Automatic Data Processing, the largest US payroll processor, which reported fiscal 2026 revenue of US$21.95 billion[1]. ADP states that RUN serves more than 980,000 small businesses and pairs its software with 24/7 support from payroll professionals[1][2]. It is designed for businesses with 1–49 employees[2].
RUN is sold in four packages. Essential Payroll covers payroll processing and tax filing, recurring automatic payroll and 24/7 support; Enhanced adds ZipRecruiter hiring tools, state unemployment insurance services, background checks and wage garnishment processing; Complete Payroll & HR+ adds live HR support, an employee handbook wizard and salary benchmarks; and HR Pro adds legal assistance from a third party (Upnetic Legal Services), workplace training, a CareerPlug applicant tracking system and a learning management system[2]. The software flags likely errors before payroll is submitted, pays by direct deposit, Wisely pay card or cheque, and prepares and e-files W-2 and 1099 forms[2]. Its weaknesses are the absence of published prices and the reliance on promotions (up to six months free, under separate terms) that make the long-run cost hard to compare[2].
ADP features
- Payroll tax calculation and filing
- Direct deposit, Wisely pay card or cheque
- W-2 and 1099 preparation and e-filing
- AI error flagging before submission (RUN)
- Mobile app for running payroll
- PEO option through ADP TotalSource
- AI error flagging before submission
- W-2 and 1099 e-filing
ADP pricing
Quote-based. RUN Powered by ADP is sold as Essential, Enhanced, Complete Payroll & HR+ and HR Pro Payroll & HR; each requires a quote. ADP advertised up to six months of free payroll on RUN, subject to terms.
ADP strengths and limitations
Strengths
- Largest disclosed client base and jurisdiction coverage
- Products for every size, from RUN to Workforce Now
- 24/7 live payroll support on RUN
- PEO available for firms wanting co-employment
- Largest small-business payroll user base
- 24/7 live support
Limitations
- No published pricing for any package
- Different platforms by company size
- HR features require higher-priced packages
- Promotional free months carry separate terms
- No published prices
- HR help only on higher packages
Appears in
- Best Benefits Administration Software in 2026 #2
- Best Payroll Services for Small Business in 2026 #1
- Best Payroll Software in 2026 #1
- Best PEO Companies in 2026 #1
ADP alternatives and competitors
Alternatives to ADP: companies ranked in the same lists.
Rippling
Paychex Flex- Gusto
Deel
Xero- Zoho Analytics
Wave
Paycom
QuickBooks Live- Square
TriNet
Paylocity
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