Gelato

Oslo-founded global network producing locally in over 30 countries

Overview

Gelato was founded in Oslo in 2007 by Henrik Müller-Hansen. In August 2021 it raised US$240 million at a valuation of just over US$1 billion, in a round led by Insight Partners with SoftBank Vision Fund 2 and funds managed by Goldman Sachs Asset Management. At that time it reported more than 100 production partners worldwide and production in 33 countries.[4]

Gelato’s model is to route each order to a partner near the end customer, cutting delivery distance and customs friction for international sellers. Gelato’s own pages blocked automated access during research, so current plans, prices, network size and product counts are not quoted here and the network figures above date from 2021.[4] Sellers should confirm current partner coverage for their target countries and compare product quality across partners, as with any network model.

Gelato features

  • Local production near the customer
  • Global partner network
  • 100+ production partners (2021)
  • Venture-backed (Insight Partners, SoftBank Vision Fund 2)

Gelato pricing

Not verified (site blocked automated access).

Gelato strengths and limitations

Strengths

  • Wide geographic production
  • Strong for international orders
  • Venture-backed scale

Limitations

  • Current pricing not verifiable here
  • Quality varies by partner
  • Network figures dated

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