Overview
Routific is a route planning service for local delivery businesses, scaling from a few drivers to fleets of more than 100[5]. Planners can add last-minute orders, draw a preferred route direction and move stops between routes by drag and drop; routes are dispatched to a driver app that shows progress on a timeline and map, with re-attempts for missed stops. Customers receive branded tracking links, proof of delivery is time-stamped, and analytics compare planned and actual timing[5].
Integrations include two-way sync with Shopify and connections to WooCommerce, Magento and Squarespace, and Routific says it can be used with AI tools such as Claude and ChatGPT. It also says that in benchmark tests conducted with MIT its engine outperformed Google and leading open-source solvers, and that it uses 179 machine-learning models for ETAs[5]; these are company claims.
Routific switched from per-vehicle to per-order pricing in mid-2024. A free plan covers 100 orders a month with all features except SMS; the paid plan is a flat $150 a month for up to 1,000 orders, with per-order rates falling from 15 cents to 3 cents at higher volumes. Orders are counted once when scheduled, and re-optimisation is unlimited. SMS and the Route Optimization API are priced separately[4].
Routific features
- Drag-and-drop route editing
- Driver app with live timeline
- Branded tracking links
- Time-stamped proof of delivery
- Shopify two-way sync
- Planned vs actual analytics
Routific pricing
Dollar prices, per order:
- Free: up to 100 orders/month (no SMS)
- Paid: $150/month flat for up to 1,000 orders
- 1,001–2,000: 15¢/order; 2,001–3,000: 13¢; 3,001–5,000: 10¢; 5,001–10,000: 8¢; 10,001–20,000: 5¢; 20,001–50,000: 3¢
SMS and API priced separately.
Routific strengths and limitations
Strengths
- Free plan
- Unlimited re-optimisation
- Strong e-commerce integrations
- Volume discounts per order
Limitations
- SMS costs extra
- No free trial of paid tier stated
- Less suited to field service
- Benchmark claims are vendor-reported
Appears in
Routific alternatives and competitors
Alternatives to Routific: companies ranked in the same lists.
- Descartes Systems Group
OptimoRoute
Route4Me
WorkWave RouteManager
Upper
Spoke Dispatch
Track-POD
Onfleet
Google Password Manager
Badger Maps- MyRouteOnline
RouteXL
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