SEON Review: Pricing, Pros, Cons & Alternatives

Overview

SEON was founded in January 2017 and opened offices in London and Budapest in 2020, Austin in 2021, Jakarta in 2021 and Singapore in 2025^[9]. Series A funding was led by Creandum in 2021 and Series B by IVP in 2022, and the company announced an $80 million Series C round^[9]^[8]. It says it protects more than 5,000 businesses and has prevented more than $300 billion in fraud losses, with more than 400 staff^[9].

SEON’s fraud prevention products include digital footprint analysis, device intelligence, behavioural biometrics and AI agent and bot detection^[9]. Its platform covers fraud prevention, identity verification with liveness detection and address checks, workflow orchestration and AML compliance with customer screening, payment screening and transaction monitoring^[8]. Use cases include account takeover, bonus abuse and transaction fraud^[8].

Unlike most vendors in this list, SEON publishes an entry price^[8]. The Starter plan is designed for small and mid-sized businesses, with limits on monthly checks, users and custom rules; Premium is custom-priced with unlimited checks, case management and AML, managed risk services and 24/7 support^[8].

SEON features

Digital footprint analysis
Device fingerprinting
Custom rules engine
Identity verification with liveness
AML screening and transaction monitoring
Case management (Premium)

SEON pricing

Starter: $699 per month, including platform and API access, 2,500 fraud checks a month, 10 users and 50 custom rules. Premium: custom pricing with unlimited checks, users and rules, case management, AML compliance, an implementation team and 24/7 support.