Skool

Two-plan community and classroom platform founded in 2019

Overview

Skool combines a community feed, a course “classroom”, a calendar and gamified leaderboards in a single, deliberately limited product. It was founded in 2019 by chief executive Sam Ovens and chief technology officer Daniel Kang and is based in Los Angeles, California.[14] Communities on Skool can be free or paid.[14]

The pricing structure is unusually simple: Hobby costs US$9 a month with a 10% transaction fee, and Pro costs US$99 a month with a 2.9% transaction fee.[13] Both plans include unlimited members, courses, videos and live calls, a custom URL and affiliates.[13] The design minimises configuration, which shortens setup but restricts branding and course structure; there is no built-in sales-page builder of the kind offered by Kajabi or Systeme.io, and the 10% fee on Hobby makes it expensive once paid membership revenue grows. The pricing page advertises a free trial and a “2 months free” yearly option but does not state trial length or annual prices.[13]

Skool features

  • Community feed with course classroom
  • Unlimited members, courses and videos
  • Unlimited live calls
  • Gamified leaderboards
  • Affiliate programme
  • Custom URL

Skool pricing

Hobby US$9/month + 10% transaction fee; Pro US$99/month + 2.9% transaction fee. Free trial offered (length not stated).

Skool strengths and limitations

Strengths

  • Very low entry price
  • Unlimited members, courses and video
  • Two-plan structure is easy to compare
  • Engagement features built in

Limitations

  • 10% transaction fee on Hobby
  • Limited branding and page design
  • No built-in sales funnels
  • Trial length and annual pricing not stated

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