Huge

Brooklyn-born digital agency, independent again since 2024

Overview

Huge was founded in Brooklyn in 1999. Its own timeline records a London office opening in 2011, Colombia in 2014 and Vietnam in 2021, and it now describes a network of 14 hubs.[3] The same timeline marks 2024 as the year the agency became “independent again” which implies earlier ownership by a larger group.[3] Huge combines UX and product design with brand, marketing and technology work, and is typically hired for large consumer-facing websites, apps and digital platforms. Its offices in Colombia and Vietnam give it lower-cost production capacity alongside its US and UK strategy and design teams.[3]

Huge strengths and limitations

Strengths

  • Combines brand, UX and engineering
  • Production capacity in Colombia and Vietnam
  • Long track record in large-scale web work
  • Delivery hubs on several continents
  • Independent ownership

Limitations

  • Recently changed ownership, which can affect continuity
  • Does not publish team size or client list on its about page
  • No published headcount
  • Services not itemised on its about page
  • Positioned for large budgets

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