Astrella

Equiniti-linked cap table service with all features on every tier

Overview

Astrella is the equity management product of EQ Private Company Solutions, Inc., whose footer address is 28 Liberty Street in New York; the site’s About EQ link points to an Equiniti address, though the page does not describe the corporate relationship[19]. Astrella covers cap table management, employee stock plan tracking, scenario planning, BoardNotes for meeting records, a document vault, ASC 718 and 409A valuations and a mobile app, and says it serves companies from start-ups to publicly traded businesses[19].

Its pricing differs from most rivals in one respect: every feature is available on every package, and tiers vary only by stakeholder count. Features listed include round and exit modelling, DocuSign e-signature, full-service onboarding with a dedicated implementation manager, tracking of options, RSAs, PIUs, convertibles, warrants and SAFEs, and ASC 718 and IFRS reporting. 409A, 83(b), HRIS and corporate actions are add-on services[20].

Astrella competes openly on switching cost, offering free white-glove onboarding, up to a year of free access on two- or three-year commitments and a stated aim of halving a customer’s Carta invoice; the site gives no terms for these offers[19].

Astrella features

  • All features on every package
  • Exit and round modelling
  • BoardNotes meeting records
  • ASC 718 and IFRS reporting
  • PIU and warrant tracking
  • Mobile app

Astrella pricing

Early Stage (0–25 stakeholders): US$1,200 per year. Emerging (26–100): US$3,200 per year. Accelerate (101–300): US$8,200 per year. Custom (300+): contact. Add-ons (409A, 83(b), HRIS, corporate actions) not priced publicly. Standard pricing may differ from partnership arrangements.

Astrella strengths and limitations

Strengths

  • No feature gating between tiers
  • Wide stakeholder bands
  • Dedicated implementation manager
  • Multi-year discounts offered

Limitations

  • No free tier
  • Valuations and HRIS cost extra
  • Ownership relationship not explained on the site
  • Promotional offers lack published terms

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