Google for WooCommerce

Overview

Google for WooCommerce, published by WooCommerce and first listed on WordPress.org on 10 May 2021 under the slug “google-listings-and-ads”, had more than 800,000 active installations in November 2026.^[6]

The extension synchronises a store’s product feed with Google Merchant Center through an API connection, so that prices, promotions, inventory and other product details stay up to date in Google’s free listings and Shopping ads.^[6] From the same dashboard merchants can launch Google Ads Performance Max campaigns, which use Google’s automated bidding and placement across its network.^[6] The plugin page advertises a US$500 Google Ads credit for merchants who spend their first US$500 within 60 days, subject to Google’s terms.^[6] The extension is free; advertising spend is paid to Google. The integration is published by WooCommerce itself, and version 3.10.0 was released on 20 October 2026.^[6] Merchants who need detailed feed rules for several channels at once often use dedicated feed plugins, since this extension is designed for Google only.

Google for WooCommerce features

• API-based product sync to Google Merchant Center
• Real-time price and inventory updates
• Free listings across Google
• Performance Max campaign set-up
• Campaign reporting in WooCommerce

Google for WooCommerce pricing

Free; Google Ads spend billed by Google. Promotional US$500 ad credit after spending US$500 within 60 days (terms apply).

Google for WooCommerce strengths and limitations

Appears in

• Best WooCommerce Plugins in 2026 #3

Google for WooCommerce alternatives and competitors

Alternatives to Google for WooCommerce: companies ranked in the same lists.

• WWooPayments
• WPWooCommerce PayPal Payments
• WSWooCommerce Stripe Payment Gateway
• WTWooCommerce Tax
• YITH WooCommerce Wishlist
• Checkout Field Editor for WooCommerce
• Meta Business Suite
• PDF Invoices & Packing Slips for WooCommerce
• Variation Swatches for WooCommerce
• Mailchimp
• CartFlows