Overview
HG Insights acquired TrustRadius, a buyer-intelligence business built on verified customer reviews, on 19 June 2025[10]. The combination makes TrustRadius buyer intent data and in-market leads available inside HG’s revenue growth intelligence platform, and HG enriches the TrustRadius intent data with its own account-level data[10]. The intent is drawn from the TrustRadius buyer community and its validated reviews[10]. TrustRadius intent is also among the partner feeds that Demandbase imports[3]. The press release does not specify signal volumes, signal types or pricing, so buyers need to obtain those details from HG directly.
HG Insights (TrustRadius) strengths and limitations
Strengths
- Intent tied to review-site evaluation
- Enriched with HG account-level data
Limitations
- Software-category focus
- Signal volumes not disclosed
Appears in
HG Insights (TrustRadius) alternatives and competitors
Alternatives to HG Insights (TrustRadius): companies ranked in the same lists.
6sense
Demandbase
Intentsify- Bombora
G2 Buyer Intent
Informa TechTarget Priority Engine- ZoomInfo
Apollo.io
Cognism
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