Overview
Mindbody is business management software for fitness studios, gyms and wellness businesses, combined with the Mindbody consumer app, a marketplace where clients find and book classes. Its parent company is Playlist, which provides the AI platform used by some Mindbody products.[1]
Mindbody sells four plans. Starter, the entry plan, starts from US$79 a month according to the company’s FAQ and includes business management tools, integrated payments, branded booking widgets, a business website, a Mindbody app listing and basic reporting. Accelerate adds advanced analytics, room and resource management, Client Pick-a-Spot and promo codes. Ultimate adds automated email and text campaigns, list-growth tools, a sales pipeline and a 24/7 AI front desk called AI Concierge. Enterprise is custom-priced for multi-location and franchise businesses.[1]
All plans include unlimited users per location, and there is no onboarding fee. Listing in the Mindbody app is free, but Mindbody charges a 20% fee, capped at US$30, on a new client’s first purchase made through the app.[1] The main limitations are that only the entry price is published and that contract and cancellation terms depend on the plan signed.
Mindbody features
- Consumer booking marketplace app
- Integrated payments
- Client Pick-a-Spot (Accelerate)
- AI Concierge front desk
- Automated email and text marketing
- Unlimited users per location
- Listing on the Mindbody consumer app
- Unlimited users on all plans
Mindbody pricing
Starter from US$79/month; Accelerate and Ultimate quote-based; Enterprise custom. No onboarding fee. Payments: per-transaction rate plus US$0.10–US$0.30. Marketplace: 20% of first purchase by a new client, capped at US$30.
Mindbody strengths and limitations
Strengths
- Consumer marketplace drives new clients
- Unlimited staff users
- No onboarding fee
- Broad studio and wellness coverage
- Large consumer app audience
- Handles classes and appointments
Limitations
- Only entry price published
- Marketplace fee on new-client purchases
- Advanced features locked to higher tiers
- No published pricing
- Marketing automation only on the top plan
- Class-oriented design for pure salons
Appears in
Mindbody alternatives and competitors
Alternatives to Mindbody: companies ranked in the same lists.
Vagaro
ABC Glofox
Wellyx
Arbox
Gymdesk
TeamUp
PushPress- Pike13
PerfectGym
Zen Planner
Mariana Tek
Virtuagym
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