Belkins

Omnichannel appointment-setting agency founded in 2017

Overview

Belkins is a B2B appointment-setting and lead-generation agency founded in 2017 by chief executive Vladyslav Podoliako and co-founder Michael Maximoff, its chief growth officer; its structured data lists a registered address in Dover, Delaware.[8]

Its services include omnichannel appointment setting across cold e-mail, cold and intent-based calling, voicemail, SMS and WhatsApp, LinkedIn and paid advertising; outsourced SDRs; lead research and nurturing; demand generation and account-based marketing; and consulting on HubSpot CRM and e-mail deliverability.[8] Belkins works across more than 50 industries and states that it guarantees 100 to 400-plus qualified appointments a year and has helped clients generate more than US$2 billion in revenue since 2017.[8] Published case studies include Cengage Learning (145 appointments in nine months), IGS (330 in 15 months) and Omnicharge (320-plus in 12 months).[8] These figures are self-reported.

Belkins does not publish prices and asks prospects to request a quote, while claiming its service costs about a quarter of an equivalent in-house team.[8] Its deliverability consulting reflects a strong focus on cold e-mail, which is useful to buyers but means results depend heavily on inbox placement.

Belkins features

  • Cold e-mail and intent-based calling
  • LinkedIn and SMS/WhatsApp outreach
  • Outsourced SDRs
  • Account-based marketing
  • Deliverability consulting
  • HubSpot CRM consulting

Belkins pricing

Quote-based; no prices published. The company claims its service costs about one-quarter of an equivalent in-house team.

Belkins strengths and limitations

Strengths

  • Stated appointment guarantee
  • Wide channel mix
  • Deliverability expertise
  • Published case studies with figures

Limitations

  • No published prices
  • Outcome figures self-reported
  • Headquarters given only as a registered address
  • Heavy reliance on cold e-mail

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