Captiv8 Pricing, Plans & Alternatives (2026)

Overview

Captiv8 is an influencer marketing platform acquired by Publicis Groupe, announced on 21 May 2025; the price was not disclosed^[21]. Publicis said Captiv8 would sit within Publicis Connected Media and be integrated with Influential, the group’s existing influencer business, with Captiv8 co-founder and chief executive Krishna Subramanian remaining in post^[21]. At the time of the deal Captiv8 reported a network of 15 million creators, operations in 120 countries and processing of more than 2.5 billion social posts a year^[21]. Its website now carries a banner stating it has been integrated into Influential^[20].

The product spans an influencer marketing suite (social insights, discovery, workflow, amplification and measurement), creator commerce (branded storefronts, a TikTok Shop partnership, affiliate tools and commerce integrations) and creator-side portals for creators and talent managers^[20]. Paid media amplification and payments are offered as separate solutions^[20].

Captiv8’s ownership by a holding company makes it a natural fit for brands that already buy media through Publicis agencies, while independent buyers may weigh that relationship. Pricing is not published^[20].