Overview
Retool is a low-code platform aimed at developers who build internal tools such as admin panels, dashboards and operations consoles on top of existing databases and APIs. Builders drag pre-built components onto a canvas and wire them to SQL queries, REST or GraphQL endpoints and JavaScript, and the platform also offers workflows, agents and a hosted database.
Retool prices builders and end users separately. Team costs US$10 per builder and US$5 per internal user per month billed annually; Business costs US$50 per builder and US$15 per internal user, with external users free up to 50 and then metered from US$8 down to US$4 per user per month[12]. A free plan supports up to five users with 500 workflow runs and 5 GB of database storage a month, but excludes external users, audit logs, Git source control and SSO[12].
Self-hosting in a customer’s own VPC, including air-gapped deployment, is available only on Enterprise[12]. Retool is less suited to non-technical builders than form-based tools, and governance features such as granular roles and audit logs require paid tiers[12].
What Retool does
- Drag-and-drop components connected to SQL and APIs
- JavaScript for custom logic
- Workflows and AI agents
- Hosted Retool database
- Self-hosting on Enterprise
- Free plan for up to five users
Retool pricing
Free (up to 5 users). Team US$10 per builder and US$5 per internal user per month (annual; US$12/US$7 monthly). Business US$50 per builder and US$15 per internal user (annual; US$65/US$18 monthly), external users metered above 50. Enterprise custom, including self-hosting.
Retool strengths and limitations
Strengths
- Fast for developers building internal tools
- Separate, lower prices for end users
- Free plan
- Self-hosting and air-gapped options
Limitations
- Requires SQL or JavaScript skills
- SSO and audit logs only on paid tiers
- Self-hosting only on Enterprise
- External user pricing adds complexity
Appears in
Retool alternatives and competitors
Alternatives to Retool: companies ranked in the same lists.
Microsoft Power BI
OutSystems
Mendix
ServiceNow
Appian
Pega Platform- Salesforce Sales Cloud
- Zoho Analytics
Caspio- Creatio
Kissflow
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