Sterling Sky

Testing-led local SEO agency with offices in Ontario and Delaware

Overview

Sterling Sky is a specialist local SEO agency with a Canadian office in Uxbridge, Ontario and a US office in Claymont, Delaware[6]. A client testimonial on its site identifies Joy Hawkins as the owner. The agency’s services are local SEO, local SEO audits, Google Business Profile suspension help, Google Local Services Ads management and consulting, pay-per-click advertising and marketing consulting[6].

The firm positions itself on experimentation. It describes itself as “testing-first” and reports more than 400 hours of testing in the past year, more than 75 active tests and over 1,000 completed tests, with findings fed into client strategies and monthly reporting focused on leads and conversions[6]. Staff include Google Product Experts and columnists for Search Engine Land, and the team publishes for Moz and speaks at SMX, Pubcon and State of Search[6]. Sister brands include the LocalU training programme, the Local Search Forum and Ranking Academy, and it publishes the podcast “Local SEO: The Expert’s Guide”[6].

Sterling Sky publishes no service prices; the only prices on its site are sponsorship packages for LocalU. Buyers should expect a scoped quote, and the agency’s focus on testing and suspensions makes it a better match for businesses with complex problems than for those seeking a low-cost listings package.

Sterling Sky features

  • Local SEO audits
  • Google Business Profile suspension help
  • Local Services Ads management
  • Testing programme with 1,000+ completed tests
  • Monthly lead and conversion reporting
  • LocalU training and community

Sterling Sky pricing

Quote-based. No service prices are published; LocalU sponsorships listed at US$1,000–4,500/month.

Sterling Sky strengths and limitations

Strengths

  • Deep specialisation in local search only
  • Published, ongoing ranking experiments
  • Experienced with GBP suspensions and Local Services Ads
  • Staff active as Google Product Experts

Limitations

  • No published pricing
  • Not a self-serve software option
  • Small-agency capacity compared with platform vendors

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