BoomTown

Lead-generation platform with predictive CRM and concierge follow-up

Overview

BoomTown provides lead generation, IDX consumer websites, a predictive CRM and lead-management services. Its footer links to Inside Real Estate, the company that also operates BoldTrail.[7] A distinguishing service is Success Assurance, in which lead concierges monitor a team’s database and follow up with leads on its behalf.[7]

BoomTown is sold in four packages, Launch, Core, Grow and Advance, which scale from entry level to an enterprise platform; prices are not shown and are available from sales.[7] Features listed include the HomeSearch Now consumer site, a mobile app, coaching and an integration-partner programme.[7]

The platform suits teams that want leads and the people to qualify them as well as software. Teams that generate their own leads may pay for capabilities they do not use.

BoomTown features

  • Lead generation
  • IDX consumer website
  • Predictive CRM
  • Success Assurance lead concierges
  • Mobile app
  • Coaching

BoomTown pricing

Launch, Core, Grow and Advance packages; prices from sales.

BoomTown strengths and limitations

Strengths

  • Human concierge follow-up option
  • Integrated lead generation
  • Packages for different team sizes
  • Coaching included in offering

Limitations

  • No published prices
  • Overlaps with BoldTrail under same group
  • Costly if you do not need leads
  • Tied to BoomTown websites

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