EmailOctopus

Budget email platform with a 2,500-subscriber free plan

Overview

EmailOctopus is a low-cost email marketing service used for newsletters by small publishers, non-profits and creators. It offers templates, a drag-and-drop editor, custom HTML import, landing pages and forms.[14] Its free Starter plan is one of the larger free allowances among general email tools: 2,500 subscribers and 10,000 emails a month, with EmailOctopus branding, one landing page, one form, one user and reports kept for 30 days.[14]

The Pro plan starts at US$9 per month billed yearly and removes branding, keeps reports indefinitely and allows unlimited landing pages, forms and users, with priority support.[14] Sending options include gradual delivery spread over up to 24 hours and smart timing that sends when each subscriber is most likely to open.[14] Lists above 500,000 subscribers require a custom quote.[14] EmailOctopus does not offer native paid subscriptions, an ad network or a hosted publication website, so writers who want to charge readers need a separate payment tool. It is best treated as a cheap, reliable sender for free newsletters.

EmailOctopus features

  • Drag-and-drop editor and HTML import
  • 100+ templates
  • Smart send timing
  • Gradual sending over 24 hours
  • Landing pages and forms

EmailOctopus pricing

Starter (free): 2,500 subscribers, 10,000 emails a month. Pro from US$9 per month billed yearly. Custom quotes above 500,000 subscribers.

EmailOctopus strengths and limitations

Strengths

  • Large free plan
  • Low paid entry price
  • Smart timing and gradual sending
  • Unlimited users on Pro

Limitations

  • No paid subscriptions
  • Free reports kept only 30 days
  • Branding on free emails
  • No hosted publication site

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