Further

Creative group formed when DesignStudio merged with two studios

Overview

Further is the name DesignStudio adopted in September 2025, when it combined with the motion design studio Analog and the immersive experience studio Pixel Artworks.[13] In the announcement, Paul Stafford wrote that DesignStudio had started about 15 years earlier.[13] The group lists studios in London, New York and Dubai.[13] DesignStudio was known for sports, entertainment and consumer technology brands, and the clients Further names include Airbnb, the Premier League, Riot Games, Penguin Random House, British Airways, UFC, Microsoft and EA SPORTS.[13] The merger adds motion and physical experiences to brand identity work.

Further strengths and limitations

Strengths

  • Strong record in sport and entertainment identities
  • Motion and immersive work available in-house after the merger

Limitations

  • New name may be unfamiliar to procurement teams that know DesignStudio
  • Three offices only

Appears in

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