Overview
Swapcard is an event platform aimed at trade-show and exhibition organisers, associations, B2B conferences, medical congresses, media companies and non-profits.[14] It focuses on networking and exhibitor value, which matters most for hybrid trade shows where much of the commercial value comes from meetings between attendees and exhibitors.[14]
Its features include registration, ticketing and payments; Launchpad, an enterprise-grade registration product; on-site self check-in and badge printing; a branded mobile app; event AI agents that answer support questions and simplify discovery; AI recommendations of relevant contacts, exhibitors and sessions; an interactive floor plan; exhibitor services; widgets to embed Swapcard in an organiser’s website; and secure sign-on.[14] Plans run from Starter, which offers a free trial, through Professional to higher tiers with custom integration management and regular business reviews.[14] Prices are provided by quote.[14]
Swapcard’s matchmaking and exhibitor tools differentiate it from webinar-focused products. Its limitations are that prices are not published, that its feature set is more than a company running simple webinars needs, and that much of its value depends on attendee adoption of the app for networking.[14]
Swapcard features
- AI recommendations for contacts and exhibitors
- Event AI agents
- Registration, ticketing and Launchpad
- Self check-in and badge printing
- Interactive floor plan
- Exhibitor services
Swapcard pricing
Quote-based. Starter offers a free trial; Professional and higher tiers via sales.
Swapcard strengths and limitations
Strengths
- Strong matchmaking and exhibitor tools
- Covers on-site check-in
- Broad association and trade-show focus
- Free trial on Starter
Limitations
- No published prices
- Overkill for simple webinars
- Networking value depends on adoption
- Advanced services on higher tiers only
Appears in
Swapcard alternatives and competitors
Alternatives to Swapcard: companies ranked in the same lists.
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