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Cvent

Largest event-management suite, with virtual, hybrid and webinar tools and ON24

Overview

Cvent is an event-management software company based in Tysons Corner, Virginia, founded and led by Reggie Aggarwal.[1] It says it has more than 25 years of event-technology experience, more than 34,000 customers, over 5,500 employees and more than 8.3 million events managed, and that 89% of the Fortune 100 run events on its platform; these are company figures.[1] Its suite covers registration and marketing, venue sourcing and hotel room blocks, budgeting and approvals, event apps, check-in and badging, trade-show lead capture and post-event analytics, alongside a hospitality business that helps hotels win meetings business.[1]

Virtual and hybrid events run through the Cvent Attendee Hub, which provides broadcast-quality video streaming and engagement features including live chat, dynamic Q&A and polling, and Cvent also sells dedicated webinar products.[2] In April 2026 Cvent completed its acquisition of ON24, adding a webinar and digital-engagement platform used by B2B marketing teams.[3]

Cvent’s strength is breadth: a single vendor can handle the whole lifecycle of in-person, hybrid and virtual events, with deep integration between registration, attendee data and on-site operations. Its limitations are complexity and price: the platform is designed for professional event teams, pricing is entirely quote-based, and smaller organisations running occasional webinars will find it more than they need.[1]

Cvent features

  • Registration and event websites
  • Attendee mobile app
  • On-site check-in and badging
  • Virtual and hybrid events
  • Venue sourcing marketplace
  • Event analytics and CRM integrations
  • Cvent Attendee Hub for virtual and hybrid events
  • Webinar products

Cvent pricing

Quote-based. No prices are published.

Cvent strengths and limitations

Strengths

  • Covers the entire event lifecycle
  • Largest customer base in the category
  • Integrated venue sourcing marketplace
  • Large ongoing product investment
  • Covers every event format in one suite
  • Very large customer base

Limitations

  • No published pricing
  • Complex for small teams
  • Requires training to use fully
  • Integration of ON24 still recent
  • Best value only at scale

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