Swoogo

Registration-focused platform with a published US$11,800 annual plan

Overview

Swoogo is an event registration and management platform known for flexible registration logic. Its Professional plan is listed at US$11,800 a year and includes one full user and one reporting user, unlimited events and registrations, a check-in app, more than 30 free integrations, one custom domain, attendee approval workflows and automated workflows.[7]

The Enterprise plan, priced through sales, adds unlimited visibility rules and multi-level conditional logic, five branded event URLs, SOC 2, ISO 27001, PCI and GDPR compliance, single sign-on and multi-factor authentication, scalable API access, a customer success manager, personalised onboarding and a 99.9% uptime service-level agreement with compensation if missed.[7] Premium add-ons include on-site tools, mobile event apps, call for speakers and sub-accounts.[7]

Swoogo suits teams that run many registrations with complex rules and want a predictable annual fee. The Professional plan’s single full user is restrictive for larger teams, and the mobile app and on-site tools cost extra.

Swoogo features

  • Unlimited events and registrations
  • Conditional registration logic
  • Check-in app
  • 30+ free integrations
  • Approval and automated workflows
  • 99.9% uptime SLA (Enterprise)

Swoogo pricing

Professional: US$11,800 per year (1 full user, 1 reporting user). Enterprise: quote-based. Add-ons including mobile apps and on-site tools priced separately; prices exclude sales tax.

Swoogo strengths and limitations

Strengths

  • Published annual pricing
  • Unlimited events
  • Strong registration logic
  • Uptime SLA on Enterprise

Limitations

  • Only one full user on Professional
  • Mobile app costs extra
  • Security certifications tied to Enterprise

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