Sales & Marketing Software

Best Customer Success Software in 2026

Twelve customer success platforms compared for 2026: Gainsight, Planhat, ChurnZero, Odie/Totango and more, with verified pricing and features.

Customer success software (also called a customer success platform, or CSP) is business software that helps post-sale teams monitor the health of customer accounts, organise work around renewals and expansion, and intervene before customers churn. It typically combines a unified account record built from CRM, billing, product-usage and support data with health scores, automated playbooks and reporting on retention.

This list covers twelve commercial customer success platforms available in November 2026, from enterprise suites such as Gainsight and Planhat to self-serve tools such as Akita. Several vendors changed shape during 2024–2026: Totango merged with Catalyst and renamed itself Odie, and Gainsight absorbed Staircase AI and Skilljar. Prices are shown in US dollars where vendors publish them; most do not.

Contents
  1. What is customer success software
  2. History and market
  3. Key features to compare
  4. Pricing models
  5. How to choose
  6. Methodology
  7. The list
  8. Comparison table
  9. Alternatives by use case
  10. Recent developments
  11. Frequently asked questions
  12. See also

What is customer success software

A customer success platform sits between three adjacent categories. CRM software records the sales relationship up to signature; help desk software handles inbound tickets; and customer success software manages the ongoing account relationship after the sale, with an emphasis on proactive work. Its central object is the account and its health, not the deal or the ticket.

The defining capabilities are a Customer 360 view that merges data from several systems, a health score that summarises risk, rules that trigger tasks or e-mails when health changes, success plans that record what the customer wants to achieve, and renewal forecasting. Some products add in-app engagement (overlapping with digital adoption platforms), customer portals for onboarding, survey tools (overlapping with NPS and customer feedback software) and community or education modules. HubSpot Service Hub illustrates the overlap from the other side: a help desk product that has added a customer success workspace and health scores.

The category is distinct from customer service software, which is reactive and volume-driven, and from customer data platforms, which unify data for marketing rather than for account managers.

History and market

Customer success emerged as a discipline in subscription software in the late 2000s, when recurring revenue made retention as important as new sales. Gainsight was founded in 2009 and its vocabulary of health scorecards, CTAs and success plans became widely adopted; Vista Equity Partners invested in Gainsight in 2020. Totango, ChurnZero and ClientSuccess developed in the same period, followed by a second wave of products such as Planhat, Vitally and Catalyst that emphasised modern interfaces and data flexibility.

From 2018 the larger vendors expanded by acquisition into adjacent post-sale functions. Gainsight bought Aptrinsic (product experience) in 2018, inSided (community) in 2022, Staircase AI in 2024 and Skilljar (customer education) in 2025. In 2024 Totango and Catalyst agreed to merge, and on 10 September 2026 the combined company renamed itself Odie, repositioning around an AI "customer knowledge engine". Planhat moved in the opposite direction, extending a customer platform into a full CRM.

Gartner publishes a Magic Quadrant for the category; Gainsight and Planhat each state that they were named Leaders in the 2026 edition, and Velaris states that it was a Visionary in 2025. No market-size figure from a named research firm was available on the pages consulted for this list, so none is given.

Key features to compare

Data unification

A platform is only as useful as the data it can join. Check native connectors for the CRM, billing system, product analytics and help desk, and whether usage data can be sent by API or SDK. ChurnZero states more than 70 native integrations; Akita relies on Segment and a JavaScript SDK.

Health scoring

Look for configurable, multi-factor scores, the ability to combine automated signals with a CSM's own rating, and score history. Custify, for example, lets CSMs rate client health alongside calculated metrics.

Playbooks and automation

Playbooks turn a signal into a sequence of tasks or messages. Vitally includes unlimited automations on every plan; other vendors cap them or reserve advanced automation for higher tiers.

Digital and in-app engagement

Teams managing many low-value accounts need one-to-many tools: e-mail journeys, in-app messages and walkthroughs. ChurnZero and Gainsight (through PX) build these in.

Renewal and expansion forecasting

Forecasting renewals by date, value and risk links customer success to revenue reporting. Gainsight, ChurnZero and ClientSuccess list it explicitly.

AI features

Most vendors now offer AI account summaries, sentiment analysis of calls and e-mails, or agents that act on rules. Their maturity varies, and several features were still labelled "coming soon" in November 2026.

Seat model

Check how full users and viewers are counted. Gainsight, Planhat, Vitally and Velaris include unlimited viewers, which matters when sales, support and executives need read access.

Pricing models

Customer success software is predominantly sold on annual, quote-based contracts. Of the twelve products in this list, only HubSpot Service Hub, SmartKarrot and Akita publish amounts. Pricing is usually built from a platform fee plus a number of full (editing) users, with read-only viewers often free; Planhat explains this structure openly. Some vendors price by number of customer accounts managed (ClientSuccess caps Startup at 500 and Growth at 5,000 customers), and Odie has abandoned seats altogether in favour of charges for knowledge curation and usage.

Published price points span a wide range: Akita from US$49 per month for two users, HubSpot Service Hub Professional at US$100 per seat per month plus a US$1,500 onboarding fee, and SmartKarrot Basic from US$15,000 per year for five users. Enterprise suites are not priced publicly. Common add-ons are AI modules, customer portals, meeting intelligence and premium support; implementation services may be included (Custify, ClientSuccess) or sold separately (Planhat).

How to choose

Small teams and early-stage SaaS. Akita offers self-serve monthly plans, and HubSpot Service Hub is practical for companies already using HubSpot CRM. ClientSuccess's Startup plan targets the same segment with a cap of 500 customers.

Mid-market SaaS. Vitally, ChurnZero, Velaris and Custify cover the full CS workflow without suite-level complexity. Vitally's plans differ by operating model rather than features; ChurnZero is strongest where in-app engagement matters; Velaris adds a support desk and onboarding portal; Custify suits buyers who need EU-hosted data.

Enterprise and multi-product companies. Gainsight offers the broadest suite, including community and education products. Planhat suits organisations that want one system for sales and post-sale work. Odie (formerly Totango) and Catalyst serve existing enterprise customers but are in a period of product transition.

Region. Custify hosts data in Germany, and Planhat bills in EUR or GBP for a fee. US-centric vendors generally bill in US dollars.

Methodology

Products were included if they are sold commercially as customer success platforms (or, in HubSpot's case, include a dedicated customer success workspace) in November 2026 and have a live official website. The order reflects four criteria applied together: breadth of post-sale functionality on the vendor's own product and pricing pages; analyst recognition that the vendor itself cites; evidence of market presence such as published customer counts and operating history; and pricing transparency. Products in corporate transition (Odie/Totango and Catalyst) were ranked with that uncertainty taken into account.

All prices, dates and counts come from vendor pages opened in November 2026 and are in US dollars unless stated. Vendor claims such as analyst placements, customer counts and return-on-investment figures are attributed to the vendor. No user reviews, ratings or hands-on test scores were used.

The list

1

Gainsight

Best for: Mid-market and enterprise post-sale organisations wanting one suite

Gainsight is the longest-established specialist in the category and the vendor whose terminology (health scorecards, success plans, digital journeys) much of the market adopted. The company was founded in 2009 and has been led by chief executive Nick Mehta since 2013; Vista Equity Partners invested in it in 2020. Gainsight reports more than 20,000 customers across its products and more than 1,200 employees.

The company has grown by acquisition into a post-sale suite. Aptrinsic, bought in 2018, became Gainsight PX for product analytics and in-app guidance; inSided, bought in 2022, became the Gainsight CC community product; Staircase AI was acquired in 2024 and Skilljar, a customer-education platform, in 2025. The core Gainsight CS product covers Customer 360, playbooks and success plans, health scorecards, surveys, digital journeys, renewal and expansion forecasting and organisational mapping with sponsor tracking, and the company also sells Atlas, an AI renewal service, and an Agent Studio for building on the platform.

Gainsight states on its pricing page that it is a Leader in the 2026 Gartner Magic Quadrant for Customer Success Platforms. The main limitation for smaller buyers is that no prices are published: both CS editions are sold on request, and the Essentials edition is defined around 10 full users, which signals a mid-market and enterprise orientation.

Key features

  • Customer 360 and health scorecards
  • Playbooks, success plans and digital journeys
  • Renewal and expansion forecasting
  • Organisational mapping with sponsor tracking
  • Staircase AI relationship signals
  • Gainsight PX in-app guides and product analytics
  • Skilljar customer-education academies

Pricing

Gainsight CS is sold in two editions, Essentials (10 full users, 100 customers per user) and Enterprise (20 full users, 200 customers per user), both with unlimited viewer licences and both priced on request. Gainsight PX, Customer Communities and Skilljar are priced separately; only PX advertises a trial sign-up.

Ownership and history

Founded 2009; Nick Mehta chief executive since 2013; Vista Equity Partners investment in 2020; acquisitions of Aptrinsic (2018), inSided (2022), Staircase AI (2024) and Skilljar (2025).

Founded
2009
Headquarters
San Francisco, California, US
Ownership
Vista Equity Partners investment (2020)
Customers
20,000+ (company-stated)
Pricing
Quote-based

Strengths

  • Broadest post-sale suite in the list (CS, PX, community, education)
  • Unlimited viewer licences on both CS editions
  • Long operating history and large customer base
  • Vendor-cited Leader placement in Gartner's 2026 Magic Quadrant

Limitations

  • No published prices for any edition
  • Edition sizing starts at 10 full users
  • Several products are bought and contracted separately
  • Suite breadth implies a longer implementation than lighter tools
2

Planhat

Best for: Teams consolidating sales CRM and customer success on one system

Planhat began as a customer success platform and now positions itself as "a new generation of CRM" that combines sales CRM functions with post-sale account management on one data model. It can run alongside Salesforce or HubSpot with two-way synchronisation, or replace those systems outright. The company operates under the name Planhat Inc. on its current website.

Its pricing page lists CRM capabilities such as pipeline management, lead routing and scoring, email sequencing, deal rooms and forecasting next to customer-platform functions: companies and contacts, project management, automations, dashboards, metrics, documents, custom pages, audit logs and an open API. An AI agent called Pi is marketed as working across renewals, customer success, professional services and sales. Planhat states that it was named a Leader in the 2026 Gartner Magic Quadrant for customer success management platforms and in the 2024 IDC MarketScape for worldwide customer success applications; customers named on its home page include Intelerad, FirstUp, Fluxx and DrFirst.

The commercial model is a platform fee plus a minimum number of core users, billed annually and paid upfront in US dollars by default; EUR or GBP billing carries a conversion fee. Unlimited view users are included. The page does not show amounts, and add-ons such as an upgraded AI platform, email marketing and advanced portals are priced separately.

Key features

  • CRM pipeline, lead routing and forecasting
  • Customer success platform with metrics and automations
  • Pi AI agent across post-sale teams
  • Two-way sync with Salesforce or HubSpot
  • Customer portals and documents
  • Open API and audit logs

Pricing

Quote-based. Each plan combines a platform fee with a minimum number of core (edit) users; extra core users and solution extensions are billed on top. Annual billing paid upfront by bank transfer, direct debit or ACH. USD by default; EUR or GBP for a conversion fee. Add-ons: upgraded AI platform, advanced service, email marketing, advanced portals. A dedicated CSM is included above a minimum annual spend.

Pricing
Quote-based; platform fee plus core users
Billing
Annual, upfront; USD default (EUR/GBP with fee)
Viewer seats
Unlimited

Strengths

  • Can replace a separate CRM rather than sit beside it
  • Unlimited view users on all plans
  • Clear explanation of how the price is built
  • Vendor-cited Leader placements by Gartner (2026) and IDC (2024)

Limitations

  • No price amounts published
  • Annual upfront payment only
  • Non-USD billing carries a conversion fee
  • AI platform upgrade and portals are paid extensions
3

ChurnZero

Best for: SaaS companies running digital and in-app customer success

ChurnZero is an independent customer success platform co-founded by chief executive YouMon Tsang and chief technology officer Mark Heys; its board includes members affiliated with JMI Equity, Grotech Ventures and Baird Capital. The company now describes itself as an "AI platform and partner for customer growth".

The product is organised into four groups. Unify covers customer profiles, ChurnScore health scores, segments and a command centre; Automate covers playbooks, journeys, real-time alerts, success plans and templates; Engage covers in-app communications, WalkThroughs, success centres, NPS, CES and CSAT surveys, customer communities and learning management; and Analyze covers account and success insights and a renewal and forecast hub. ChurnZero states that it offers more than 70 native integrations.

Its AI layer includes an assistant named Kit that answers account questions and can flag churn risks, build segments and set up plays, plus AI agents for risk detection and upsell timing; an "AI CSM" and call coaching were marked as coming soon in November 2026. The in-app engagement tools distinguish ChurnZero from platforms that rely on a separate digital-adoption product. The limitation is commercial transparency: the site publishes no pricing page and directs buyers to a demo.

Key features

  • ChurnScore health scoring
  • Playbooks, journeys and success plans
  • In-app communications and WalkThroughs
  • NPS, CES and CSAT surveys
  • Renewal and forecast hub
  • Kit AI assistant and AI agents

Pricing

Quote-based; the website routes buyers to a live demo and publishes ROI calculators rather than a price list.

Founders
YouMon Tsang, Mark Heys
Integrations
70+ native (company-stated)
Pricing
Quote-based

Strengths

  • In-app messaging and walkthroughs built in
  • Surveys, community and learning modules in one product
  • More than 70 native integrations (company-stated)
  • Independent, founder-led vendor

Limitations

  • No public pricing page
  • Several AI features were still announced as coming soon
  • Breadth of modules can lengthen set-up
  • No customer count published
4

Totango (Odie)

Best for: Enterprises wanting AI-maintained account knowledge on top of CS data

Totango is one of the oldest customer success platforms, with a leadership position built over "more than 15 years", according to the company. In 2024 Totango and Catalyst Software agreed to merge, and Catalyst is now sold as a Totango product. On 10 September 2026 chief executive Keith Frankel announced that Totango had become Odie, positioned as a "customer knowledge engine" for post-sales teams; existing Totango and Catalyst customers keep their contracts, pricing and products for now.

Odie captures knowledge from customer-facing teams through purpose-built agents, runs daily AI analysis of customer data and assembles it into self-updating customer narratives, which an MCP server exposes to other AI agents and tools. An optional Customer Operating System provides a guided workspace on top. The site still offers separate logins for Totango (customer success platform), Catalyst (customer growth platform) and Odie. Customers shown on the Odie site include Carta, Dynatrace, Aircall, Meltwater, Nielsen and Docebo.

Odie prices on two inputs rather than seats or tokens: curation, based on the business units, customers and employees it maintains knowledge for and how often it refreshes, and draw, based on how the knowledge is consumed. The rebrand means buyers are choosing between a mature CS platform and a new product line whose roadmap is still being defined.

Key features

  • Totango customer success platform (legacy)
  • Catalyst customer growth platform
  • Odie agents capture team knowledge
  • Daily AI analysis and customer narratives
  • MCP server for other AI tools
  • Optional Customer Operating System workspace

Pricing

No list prices. Odie charges on curation (scope and refresh frequency of maintained knowledge) and draw (how knowledge is consumed, via existing enterprise AI licences or Odie apps); there is no seat or token pricing. Legacy Totango and Catalyst contracts continue unchanged.

Ownership and history

Totango and Catalyst decided to merge in 2024; the combined company renamed itself Odie on 10 September 2026.

Current brand
Odie (announced 10 September 2026)
CEO
Keith Frankel
Merger
Catalyst Software (agreed 2024)
Pricing
Quote-based; not per seat

Strengths

  • Long track record in customer success
  • Catalyst merger added a second CS product and customer base
  • Pricing not tied to user seats
  • Knowledge exposed to other AI tools through MCP

Limitations

  • Three product names (Totango, Catalyst, Odie) in parallel
  • New Odie product launched only in September 2026
  • No published prices
  • No customer count disclosed beyond "hundreds of enterprise customers"
5

Vitally

Best for: B2B SaaS teams wanting every feature on every plan

Vitally is a customer success platform founded by chief executive Jamie Davidson and chief technology officer Patrick Vatterott. The company is remote-first with staff in the US and London and an office in New York. Customer stories on its site include Mixpanel, Navattic, PartnerStack, Tines, User Interviews and Zapier. It says it is used by more than 500 B2B customer success teams.

Vitally sells three plans defined by operating model rather than by feature tier: Tech-Touch for one-to-many and product-led customer success, Hybrid-Touch for mixed models and High-Touch for one-to-one account management, the last with unlimited full seats. Every plan includes all core features, unlimited automations, unlimited observer seats, single sign-on, the full integration library and unlimited docs, a collaborative document feature that Vitally uses for account plans and meeting notes. After a demo, prospects can test the product in a trial sandbox loaded with their own customer data.

The company publishes implementation statistics of its own: an average go-live of 1.9 months and an estimated return on investment within 8.63 months, both compared with industry averages it does not source. Those figures are vendor-reported. Prices are not shown; each plan uses a request-pricing form.

Key features

  • Tech-Touch, Hybrid-Touch and High-Touch plans
  • Unlimited automations on all plans
  • Unlimited observer seats
  • Single sign-on included
  • Collaborative docs and projects
  • Trial sandbox with own customer data

Pricing

Three plans (Tech-Touch, Hybrid-Touch, High-Touch), all quote-based. All include core features, unlimited automations and observer seats, SSO, all integrations and unlimited docs; High-Touch adds unlimited full seats. Trial sandbox offered after a demo.

Founders
Jamie Davidson, Patrick Vatterott
Customers
500+ B2B CS teams (company-stated)
Pricing
Quote-based

Strengths

  • No feature gating between plans
  • SSO included rather than sold as an upgrade
  • Unlimited observer seats
  • Sandbox trial on the buyer's own data

Limitations

  • No published prices
  • Trial only after a sales demo
  • Implementation figures are self-reported
  • Smaller vendor than the suite providers
6

HubSpot Service Hub

Best for: Companies already standardised on HubSpot CRM

Service Hub is the customer service product of HubSpot, the CRM vendor. It is primarily help desk software, but its higher tiers add a customer success workspace and health scoring, which makes it a practical option for companies that already run sales and marketing on HubSpot and want post-sale account management on the same records.

Unlike most entries in this list, HubSpot publishes its prices. Service Hub has a free tier for up to two users, a Starter tier at US$20 per seat per month (US$7 when billed annually, as shown on the pricing page), Professional at US$100 per seat per month (US$90 annual) with a one-time US$1,500 onboarding fee, and Enterprise from US$150 per seat per month with a US$3,500 onboarding fee. The pricing page lists the customer success workspace and up to 50 health scores in its retention feature group; buyers should confirm the tier mapping, which in the comparison table appears to start at Professional.

The trade-off is depth. Service Hub's customer success features sit inside a ticketing product rather than a dedicated CS platform, so capabilities such as multi-product renewal forecasting, organisational mapping or in-app product walkthroughs found in specialist tools are not its focus.

Key features

  • Customer success workspace
  • Health scores (up to 50 listed)
  • Help desk ticketing and shared inbox
  • Native HubSpot CRM records
  • Free tier for up to two users

Pricing

Free: US$0 for up to 2 users. Starter: US$20/seat/month (US$7 annual). Professional: US$100/seat/month (US$90 annual) plus US$1,500 one-time onboarding. Enterprise: from US$150/seat/month plus US$3,500 onboarding. Prices in USD.

Vendor
HubSpot, Inc.
Pricing
Free; Starter US$20; Professional US$100; Enterprise from US$150 per seat/month
Onboarding fee
US$1,500 (Pro), US$3,500 (Enterprise)

Strengths

  • Published per-seat prices
  • Same database as HubSpot sales and marketing
  • Free and low-cost entry tiers
  • Combines ticketing and CS in one product

Limitations

  • CS workspace appears limited to higher tiers
  • Mandatory onboarding fees on Professional and Enterprise
  • Less specialised than dedicated CS platforms
  • Best value only for existing HubSpot customers
7

ClientSuccess

Best for: Growth-stage SaaS companies with up to a few thousand accounts

ClientSuccess is a customer success platform aimed at SaaS companies with roughly US$5 million to US$500 million in annual recurring revenue, according to its own pricing page. It sells three plans, Startup, Growth and Enterprise, and is unusual in publishing the limits of each: Startup covers up to 500 customers and 10 full licences, Growth up to 5,000 customers and 50 licences, and Enterprise is unlimited.

All plans include a Client 360 dashboard, the integration library, playbooks, health scoring and automations; the number of tracked customer goals rises from one per customer on Startup to three on Growth, and custom dashboards and a customer portal are add-ons on Growth and included on Enterprise. Further add-ons include meeting intelligence, automation and AI, and onboarding portals. ClientSuccess announced the acquisition of Product Signals, a product-feedback tool, on the same page.

Prices themselves are not shown. The company says annual contracts typically receive 15–20% off month-to-month rates, there are no setup or implementation fees, typical implementation takes four to six weeks (eight to twelve for large enterprises), and it describes itself as "typically 30-50% less expensive" than Gainsight, a claim it does not substantiate. There is no self-serve trial; a proof of concept on the buyer's data is offered instead.

Key features

  • Client 360 dashboard
  • Health scoring and playbooks
  • Customer goal (KBO) tracking
  • Renewal forecasting and NPS surveys
  • Customer onboarding portal (add-on)
  • Meeting intelligence add-on

Pricing

Startup (up to 500 customers, 10 full licences), Growth (5,000 customers, 50 licences) and Enterprise (unlimited), all quote-based. Annual contracts typically 15–20% below month-to-month; no setup or implementation fees; no free plan or self-serve trial.

Target market
SaaS companies with US$5m–500m ARR (company-stated)
Implementation
4–6 weeks typical
Pricing
Quote-based; no setup fees

Strengths

  • Plan limits published openly
  • No setup or implementation fees
  • Short stated implementation time
  • Month-to-month contracts available

Limitations

  • No price amounts published
  • Startup plan caps at 500 customers
  • Custom dashboards and portal are add-ons below Enterprise
  • Plan table and FAQ disagree on some add-ons
8

Velaris

Best for: Mid-market SaaS teams combining CS, onboarding and support

Velaris describes itself as an AI-native customer success platform for mid-market and enterprise B2B SaaS teams, and it states that it was placed as a Visionary in Gartner's 2025 Magic Quadrant for the category. Rather than tiered plans, it sells a single licence covering five users with unlimited viewers, extended through add-ons.

The licence is organised into four verbs. View covers accounts, contacts and organisations, a Customer 360, three custom objects and an AI account summary; Analyze covers health scores, surveys, reporting dashboards, AI conversation analysis and AI sentiment scores; Orchestrate covers automations and email campaigns; and Execute covers playbooks, success plans and a task manager. Two complementary products are sold alongside: a customer portal for shared onboarding projects and tasks, and Velaris Support, a ticketing and shared-inbox tool with an embedded chat window and an AI support agent.

That combination lets a smaller post-sale team run onboarding, support and account management in one vendor, which few specialist CS platforms offer. The company shows SOC 2, ISMS and GDPR badges. Its limitations are that no price is published and that it is a newer, smaller vendor than the incumbents in this list.

Key features

  • Customer 360 with AI account summary
  • AI conversation analysis and sentiment scores
  • Health scores, surveys and dashboards
  • Automations and email campaigns
  • Customer portal for onboarding projects
  • Velaris Support ticketing with AI agent

Pricing

Single licence covering 5 users and unlimited viewers, priced by custom estimate; add-ons available. Customer Portal and Velaris Support are separate products with unpublished prices.

Licence
5 users plus unlimited viewers
Pricing
Quote-based
Compliance
SOC 2, ISMS, GDPR badges

Strengths

  • Single licence avoids tier comparisons
  • Unlimited viewers
  • Support desk and portal from the same vendor
  • AI sentiment and conversation analysis included

Limitations

  • No published price
  • Licence base of five users
  • Portal and support desk cost extra
  • Smaller installed base than incumbents
9

Custify

Best for: European SaaS companies needing EU-hosted CS data

Custify is a customer success platform operated by Custify SRL, a European company that hosts customer data in data centres in Germany. It states compliance with GDPR and ISO 27001 certification, and displays an AICPA SOC 2 badge, which matters to buyers with European data-residency requirements.

The feature set covers the standard CS workflow: a configurable Customer 360 view, segmentation by any metric, lifecycle tracking, health scores, custom alerts by Slack, e-mail or in-app notification, tasks triggered by customer actions, CSM-entered health ratings, automation and playbooks, surveys, a customer portal, dashboards and calculated metrics. CustifyAI adds churn-risk analysis, playbook generation and summaries.

Custify's onboarding is a concierge service, a guided implementation that the company describes as taking four weeks, and it charges no setup fees. It also offers to build a requested integration free of charge if the integration suits its wider customer base. The pricing page reviewed in November 2026 did not display plan amounts, so buyers need to request a quote. Support is in-app and by e-mail, and the company reports a 98% NPS for its own support team.

Key features

  • Customer 360 and segmentation
  • Health scores and lifecycle tracking
  • Slack, e-mail and in-app alerts
  • Automation and playbooks
  • Customer portal and surveys
  • CustifyAI churn-risk summaries

Pricing

No amounts shown on the page reviewed; no setup fees; four-week concierge onboarding included.

Legal entity
Custify SRL
Data hosting
Germany
Certifications
ISO 27001; SOC 2 badge
Pricing
Quote-based; no setup fees

Strengths

  • Data stored in Germany
  • ISO 27001 certification stated
  • No setup fees
  • Free custom integrations where broadly useful

Limitations

  • No visible prices
  • Smaller integration catalogue than suite vendors
  • Support limited to in-app and e-mail
  • Little public information on company size
10

Catalyst

Best for: Existing Catalyst customers and buyers evaluating the Odie family

Catalyst was a New York-based customer success platform popular with venture-backed software companies. In 2024 Catalyst Software and Totango decided to merge, and the Catalyst site now states that "Catalyst is now a Totango product" and redirects buyers to a Totango platform page. Following the September 2026 rename of Totango to Odie, Catalyst remains available as the "customer growth platform" with its own login, and legacy customers keep their contracts, pricing and products.

The Catalyst site lists logos including Yext, Gusto, Canva, Braze and Fivetran under "leading technology companies" without describing them as current customers. It also runs the Catalyst Coaching Corner, a programme of events and a job board for CS leaders and operations staff.

Catalyst is included because it still has an installed base and continues to be supported. For a new purchase, however, its future depends on the combined company's roadmap: the parent's announcement describes Odie as the strategic product and states only that legacy products continue "for now". Feature and pricing details are no longer published on the Catalyst site, and buyers should obtain written commitments on support and migration before signing.

Key features

  • Customer success platform with own login
  • Positioned as a customer growth platform
  • Help centre, community and status page
  • Catalyst Coaching Corner programme

Pricing

No pricing published; demo request only. Existing contracts continue on current terms following the Odie rename.

Owner
Totango / Odie (merger agreed 2024)
Origin
New York, US
Pricing
Quote-based

Strengths

  • Supported product with an installed base
  • Access to the wider Totango/Odie platform
  • Community and coaching programme for CS staff

Limitations

  • Product future tied to the Odie roadmap
  • No features or prices published on its own site
  • Brand overlap with Totango and Odie
  • Legacy terms guaranteed only "for now"
11

SmartKarrot

Best for: Single-product SaaS firms wanting a known entry price

SmartKarrot sells customer success and account management software built around Customer 360, playbooks, health scores, an early-warning system, touchpoint tracking, task management, segmentation and product analytics. Its more recent modules include SmartPlaybooks, SmartKonversations call intelligence, SmartAssist, SmartInsights and SmartOps, which it describes as advanced AI trend analysis.

SmartKarrot is one of few vendors in the category to publish a price. Its Basic plan is listed from US$15,000 per year, marked as a special discounted price, for five users, one SaaS product and two third-party integrations (CRM and e-mail/calendar) with e-mail support. Growth (10 users), Pro (25 users, three products) and Enterprise (custom) are sold through sales, adding a dedicated CSM and further integrations such as financial and ticketing systems. The page notes that plans can be user-based or outcome-based.

The per-product limit is a distinctive constraint: companies with several SaaS products must move to Pro or Enterprise. SmartKarrot shows SOC 2 and GDPR badges and publishes API documentation and an ROI calculator. The company does not state its headquarters or size on the pages reviewed.

Key features

  • Customer 360 and health scores
  • Early-warning system
  • SmartKonversations call intelligence
  • Product analytics
  • SmartOps AI trend analysis
  • Public API documentation

Pricing

Basic: from US$15,000/year for 5 users, 1 SaaS product, 2 integrations, e-mail support. Growth (10 users, dedicated CSM), Pro (25 users, 3 products) and Enterprise (custom): contact sales. User-based or outcome-based pricing; add-ons available. No trial mentioned.

Entry price
From US$15,000/year (Basic)
Compliance
SOC 2, GDPR badges

Strengths

  • Entry price published
  • Call intelligence available in the suite
  • Outcome-based pricing option
  • API documentation public

Limitations

  • Basic plan limited to one product and two integrations
  • Higher tiers quote-based
  • No trial mentioned
  • Company size and location not disclosed
12

Akita

Best for: Small SaaS teams with a limited budget

Akita is a lightweight customer success platform aimed at small and growing teams, and it has the lowest published entry price in this list. Its Small Teams plan costs US$49 per month with two integrations, two full-access users and four read-only users; Growing Teams costs US$99 per month with four integrations, four full users, eight read-only users and full API access. Extra integrations or full users are US$29 per month each, and annual prepayment carries a 20% discount.

Plans are month-to-month with no setup or cancellation fees. The Enterprise plan, shown at US$499 per month with a custom quote, adds a dedicated success engineer, onboarding sessions, end-user seminars and custom integration development, and removes the caps of up to 10,000 accounts and contacts on Small Teams and 100,000 on Growing Teams.

Core features include account and contact segments, custom dashboards, task management, a calendar view, tags, e-mail alerts, metric tracking, custom attributes, advanced search and a single customer view, with integrations including Segment and a JavaScript SDK. Support runs Monday to Friday, 9am–9pm GMT, and the interface is available in English and Swedish. The pricing page is inconsistent about trials, advertising a 14-day free trial while its FAQ answers "no".

Key features

  • Account and contact segmentation
  • Custom dashboards and metric tracking
  • Task management with calendar view
  • E-mail alerts
  • Segment integration and JavaScript SDK
  • API access from Growing Teams

Pricing

Small Teams US$49/month (2 integrations, 2 full users); Growing Teams US$99/month (4 integrations, 4 full users, API); Enterprise US$499/month or custom. Add-ons US$29/month per integration or full user. Monthly with no setup or cancellation fees; 20% discount for annual prepayment. Trial advertised as 14 days, though the FAQ says none.

Pricing
US$49 / US$99 / US$499 per month
Billing
Monthly; 20% off annual prepay
Support hours
Mon–Fri 9am–9pm GMT

Strengths

  • Lowest published price in the list
  • Month-to-month, no setup fees
  • Read-only users included
  • Self-serve sign-up

Limitations

  • Small Teams plan limited to two full users
  • Fewer automation and AI features than larger platforms
  • Support limited to weekday hours
  • Contradictory trial information on the pricing page

Comparison table

ProductPublished priceSeat modelBillingTrialDistinctive capability
GainsightQuoteFull users + unlimited viewersContractPX onlyCS, PX, community and education suite
PlanhatQuotePlatform fee + core users; unlimited viewersAnnual upfrontNot statedFull CRM on same data model
ChurnZeroQuoteNot publishedContractDemoIn-app walkthroughs and surveys
Totango (Odie)QuoteNo seat pricingContractDemoAI customer knowledge engine
VitallyQuoteUnlimited observers; High-Touch unlimited full seatsContractSandbox after demoUnlimited automations and docs
HubSpot Service HubFree; US$20–150+/seat/moPer seatMonthly or annualFree tierHelp desk plus CS workspace
ClientSuccessQuoteLicences + customer capsMonthly or annualProof of conceptPublished plan limits
VelarisQuote5 users + unlimited viewersContractNot statedBundled support desk option
CustifyQuoteNot publishedContractNot statedData hosted in Germany
CatalystQuoteNot publishedContractDemoNow a Totango/Odie product
SmartKarrotFrom US$15,000/yrUser- or outcome-basedAnnualNot statedCall intelligence module
AkitaUS$49–499/moFull + read-only usersMonthly; annual -20%Advertised 14 daysLowest entry price

Alternatives by use case

Support-led retention. Organisations whose churn signals come mainly from tickets may be better served by help desk software with account views, such as HubSpot Service Hub, or by the Velaris Support add-on.

Product-led growth. Where product usage drives retention, a digital adoption platform or product analytics tool can complement or replace a CSP; Gainsight PX and ChurnZero's WalkThroughs combine both.

Customer education and community. Gainsight's Skilljar and CC products cover these functions inside a CS suite; otherwise they are bought from learning management system or online community software vendors.

Sales and CS on one system. Planhat positions itself as a CRM replacement, an alternative to running a separate CRM and CSP.

Recent developments

  • 2024: Totango and Catalyst agreed to merge; Catalyst became a Totango product.
  • 2024: Gainsight acquired Staircase AI.
  • 2025: Gainsight acquired Skilljar, adding customer education.
  • 2025: Velaris states it was named a Visionary in Gartner's Magic Quadrant.
  • 2026: Gainsight and Planhat each state Leader placements in the 2026 Gartner Magic Quadrant.
  • 10 September 2026: Totango renamed itself Odie and launched a customer knowledge engine with MCP access and non-seat pricing.
  • 2026: ChurnZero announced an AI CSM and call coaching as forthcoming features of its AI agent line.

Frequently asked questions

What does customer success software do?

It gives post-sale teams a single view of each customer account, built from CRM, billing, product-usage and support data, and uses that view to score account health, trigger playbooks when risk rises, track success plans and forecast renewals. The aim is to reduce churn and identify expansion opportunities earlier than manual account reviews would.

How much does customer success software cost?

Most vendors quote prices individually on annual contracts. Among those that publish prices, Akita starts at US$49 per month, HubSpot Service Hub Professional is US$100 per seat per month plus a US$1,500 onboarding fee, and SmartKarrot Basic starts at US$15,000 per year. Enterprise suites such as Gainsight and Planhat do not publish amounts.

What is the difference between a CRM and a customer success platform?

A CRM manages leads, opportunities and the sales process up to contract signature. A customer success platform manages the account after the sale: health, adoption, renewals and expansion. Most CSPs synchronise with a CRM, although Planhat now also offers CRM functions so that both can run on one system.

What happened to Totango?

Totango agreed to merge with Catalyst in 2024, and on 10 September 2026 the combined company renamed itself Odie, positioning a new AI customer knowledge engine. Totango and Catalyst remain available under their names, and existing customers keep their contracts, pricing and products for the time being.

Is Gainsight owned by Vista Equity Partners?

Gainsight's own company page states that Vista Equity Partners invested in Gainsight in 2020. The company was founded in 2009, has been led by chief executive Nick Mehta since 2013 and has since acquired Staircase AI (2024) and Skilljar (2025).

Can HubSpot be used for customer success?

Yes, through Service Hub. HubSpot's pricing page lists a customer success workspace and health scores in its retention features, apparently from the Professional tier. It suits companies already using HubSpot CRM, though it offers less specialised functionality than dedicated platforms such as Gainsight or ChurnZero.

What is a customer health score?

A health score is a composite indicator of how likely an account is to renew or expand, built from weighted inputs such as product usage, support tickets, survey responses, billing status and a CSM's own assessment. Platforms use changes in the score to trigger alerts and playbooks.

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