Acuity Scheduling Pricing, Plans & Alternatives (2026)

Overview

Acuity Scheduling is a Squarespace company^[3]. Squarespace, founded in 2003, lists offices in New York, Aveiro and Dublin and more than 1,760 employees^[4]. Acuity is built for service businesses such as coaches, therapists, salons and consultants that need clients to choose a service, fill in intake forms and pay at booking.

There is no free plan; each paid plan has a seven-day free trial with no card required^[3]. Starter costs US$20 a month (US$16 on annual billing) for one calendar, with online payments through Stripe, Square, PayPal and Venmo, email reminders, custom intake forms and automatic time-zone conversion^[3]. Standard, at US$34 (US$27 annually), allows six calendars and adds text reminders, a waitlist, memberships and packages, and gift certificates^[3]. Premium, at US$69 (US$55 annually), allows 36 calendars and adds an AI booking assistant, a business associate agreement for HIPAA, removal of Acuity branding, multiple staff time zones and custom API and CSS access^[3]. Acuity states there are no set-up, cancellation or support fees^[3].

Pricing is per account rather than per seat, which favours small teams with several practitioners. Acuity is less suited to B2B sales routing, where Calendly, Chili Piper or HubSpot fit better.

Acuity Scheduling features

Custom client intake forms
Payments via Stripe, Square, PayPal, Venmo
Packages, memberships and gift certificates
Waitlist and text reminders (Standard)
HIPAA BAA (Premium)
AI booking assistant (Premium)

Acuity Scheduling pricing

Starter: US$20/month (US$16 annual). Standard: US$34/month (US$27 annual). Premium: US$69/month (US$55 annual). 7-day free trial; no free plan.