Overview
Euromonitor International publishes syndicated market sizes, forecasts, company shares and consumer trend analysis, principally through its Passport database. The company is privately owned and says it has more than 50 years of history, 16 offices and on-the-ground analysts in more than 100 countries, with clients in 110 countries.[9] Its standard product is a subscription to consistent market-size data across categories and countries, which is used for strategy, market-entry and investment work. It also takes custom consulting projects. Because it relies on desk research, trade interviews and modelled estimates rather than point-of-sale feeds, its figures are better suited to strategic sizing than to week-by-week sales tracking.
Euromonitor International strengths and limitations
Strengths
- Consistent market-size data across many countries and categories
- Analysts in more than 100 countries
Limitations
- Modelled estimates are less granular than retail scan data
- Subscription pricing is quote-based
Appears in
Euromonitor International alternatives and competitors
Alternatives to Euromonitor International: companies ranked in the same lists.
Is this your company?
Update the description, logo, image and link through the submission form. Editors review every change.