Nutshell

Small-business CRM with optional marketing add-on

Overview

Nutshell is a CRM aimed at small B2B companies that want sales automation, reporting and simple email marketing without suite complexity. It emphasises unlimited users of support and a guided set-up.

The pricing page lists five per-user monthly tiers: Foundation at US$13, Growth at US$25, Pro at US$42, Business at US$59 and a fifth tier at US$79, with annual billing saving about 15%.[18] A Marketing add-on costs US$49 per month and an Engagement add-on US$16 per user per month. There is a 14-day trial without card and no free plan.[18]

Nutshell is a practical middle ground between very simple tools such as Less Annoying CRM and full suites. Its ecosystem of integrations is smaller than the market leaders’, and buyers who need deep marketing automation will outgrow the add-on.

Nutshell features

  • Pipelines and automation
  • Sales reports
  • Marketing add-on
  • Engagement add-on
  • 14-day trial
  • Multiple pipelines and automation
  • Sales reporting
  • Email sequences

Nutshell pricing

Foundation US$13, Growth US$25, Pro US$42, Business US$59, top tier US$79 per user/month; annual saves ~15%. Marketing add-on US$49/month; Engagement US$16/user/month.

Nutshell strengths and limitations

Strengths

  • Low-cost entry tier
  • Marketing add-on avoids a second tool
  • Clear pricing
  • No card needed for trial
  • Low entry price
  • Clear tiering

Limitations

  • No free plan
  • Five tiers can be confusing
  • Add-on marketing is basic
  • Smaller integration catalogue
  • Marketing add-on less capable than dedicated tools
  • Advanced features on upper tiers

Appears in

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